WHO?
Hello.
I’m Tom, a Creative Director based in the UK.
I believe that good work should spark a great conversation.
Ideas that get people watching, talking, playing, laughing, crying and sharing.
For over a decade, I‘ve helped dozens of brands hold these conversations with their
audience - creating insightful, cultural and strategic campaigns that have broken
world records, harnessed cutting-edge science and leveraged emerging new technology.
I’ve spent time at We Are Social, McCann, Ogilvy, Billion Dollar Boy, SocialChain and most
recently Accenture Song as Social Lead.
I’ve pitched for, won and worked on brands such as…
Awards
2024:
Campaign - Social Media Agency of the year - 🗒️
Northern Digital Awards - Agency of the year - 🥇
Northern Digital Awards - LinkedIn - Best Use of Social Media - 🗒️
Northern Digital Awards - Holland & Barrett - Best Use of Social Media - 🗒️
Drum Awards - Holland & Barrett - Social: Healthcare and Pharma - 🗒️
Drum Awards - LinkedIn - Social: B2B - 🗒️
Drum Awards - LinkedIn - B2B: Social Media - 🗒️
Global Social Media Awards - Jameson - Best Social Influencer Campaign - 🗒️
Global Influencer Marketing Awards - Jameson - Most Creative Campaign - 🗒️
Prolific North - Holland & Barrett - Best Health Campaign - 🗒️
Prolific North - LinkedIn - Best B2B Marketing Campaign - 🥈
2023:
BIMA - Argos - 🥇
The Drum Awards - Argos - Social Media: Retail - 🥇
The Drum Awards - Argos - Content: Retail - 🥇
The Drum Awards - Argos - Digital Industries: Content - 🥇
The Drum Awards - Argos - Digital Industries: Retail - 🥇
The Drum Awards - Argos - Social Media: Advertising - 🥈
The Drum Awards - Argos - Creativity: Content - 🗒️
The Drum Awards - Argos - Creativity: Social Media - 🗒️
The Drum Awards - Argos - Digital Industries: Social - 🗒️
The Drum Awards - Argos - Digital Advertising: Retail - 🗒️
DMA - Argos - Social Media - 🥉
DMA - Argos - B2C - 🗒️
DMA - Argos - Retail & E-commerce - 🗒️
2022:
Not a 🌭
2021:
Social Buzz Awards - Hellmann’s - Best Interactive Entertainment - 🥇
Social Buzz Awards - Hellmann’s - Best Influencer Campaign - 🗒️
Social Buzz Awards - Hellmann’s - Most Innovative Use of Social - 🗒️
IMA - Hellmann’s - Most Creative Influencer Marketing Campaign - 🥇
IMA - Hellmann’s - Best Food and Drink Campaign - 🥇
IMA - Hellmann’s - Best Gaming Campaign - 🥇
IMA - Hellmann’s - Best Cause-Led Campaign - 🥈
DMA - Hellmann’s - Best Sustainability Campaign - 🥇
DMA - Hellmann’s - Retail & E-commerce - 🗒️
DMA - Hellmann’s - Best B2C - 🗒️
2020:
Travel Marketing Awards - Crystal Cruises - Brand Relaunch - 🥇
2019:
Cannes Lions - Audi - Long-term Creative Effectiveness - 🥉
DMA - Crystal Cruises - Travel & Leisure - 🥇
DMA - Direct Line - Best Financial Sector - 🥇
DMA - Direct Line - Best Use of Email - 🥉
DMA - Direct Line - Best Customer Acquisition Campaign - 🗒️
Social Buzz Awards - LYNX - Best Low Budget - 🗒️
Social Buzz Awards - LYNX - Best Use of Imagery - 🗒️
2018:
DMA - Monarch Airlines - 🏁🏆
DMA - Direct Line - Best Financial Services - 🥇
DMA - P&O Ferries - Best use of Direct Mail - 🥈
DMA - P&O Ferries - Best Writing - 🥈
DMA - Easy Jet - Best GDPR Communication - 🗒️
Capels Awards - Direct B to C - P&O Ferrie - 🗒️
IPA Effectiveness Awards - Direct Line - 🥇
2017:
Campaign Annual - Domino’s Pizza - Top digital innovation of 2017 - 🏅
Social Buzz Awards - Domino’s Pizza - Best use of a Chatbot - 🥇
The Drum - Domino’s Pizza - Creative Work of the Week - 🏅
2016:
Social Buzz Awards - HSBC - Best Financial Sector - 🥇
WARC - HSBC - Best Long-Term Idea - 🥇
WARC - HSBC - Best Social Strategy - 🥉
2015:
Travel Marketing Awards - Monarch Airlines - Best Use of Multi-channel - 🥇
Travel Marketing Awards - Monarch Airlines - Best DM Campaign - 🥇
Travel Marketing Awards - Monarch Airlines - Most Innovative Campaign - 🥈
MAA Best Awards - Monarch Airlines - Best DM Campaign - 🥉
MAA Best Awards - Monarch Airlines - Best Creative DM - 🥉
HSBC Campaign of the Year - 🏁🏆
HSBC Campaign of the Year - Best Business Response - 🥇
HSBC Campaign of the Year - Best Social Campaign - 🥇
2014:
MAA Best Awards - Monarch Airlines - Best DM-led Campaign - 🥇
The Drum Awards - Monarch Airlines - Direct and Promo Strategy - 🥇
Travel Marketing Awards - Monarch Airlines - Best DM Campaign - 🥇
International Content Marketing Awards - Cadbury - Best Non-Retail - 🥈
UK Digital Experience Awards - Monarch Airlines - Best Digital Experience - 🥈
2013:
DMA - Monarch Airlines - 🏁🏆
DMA - Monarch Airlines - Best use of Direct Mail - 🥇
Campaign Annual - Monarch Airlines - Best Customer Engagement Campaign - 🥇
2007-2012:
DMA - Philips - Best Customer Journey - 🥈
Guinness World Records - Sony Pictures (The Smurfs) - World Record - 🌍🏆
D&AD New Blood - THINK! Road Safety - ✏️